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NBC Universal In The Community
NBC Universal is proud to support hundreds of programs and partnerships that have made a positive impact in our community. Committed to contributing funds, expertise and time, NBC Universal strives to improve our communities and the world around us. Click on the links below to find out more about the various NBC Universal initiatives.
NBC Universal Foundation
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Committed to making a positive impact in targeted underserved communities, the NBC Universal Foundation invests in educational initiatives that will help prepare children for productive futures. The NBC Universal Foundation supports non-profit organizations that focus on strengthening public secondary education in New York, Los Angeles, Washington, D.C., Miami, Chicago and Dallas.
In 2008, the NBC Universal Foundation awarded $1.3MM in grants to the following non-profit organizations:
NEW YORK
Abyssinian Development Corporation
Asian Professional Extension
ASPIRA of New Jersey
ASPIRA of New York
Let’s Get Ready
ThinkQuest NYC
Young Women’s Leadership Foundation
LOS ANGELES
A Place Called Home
ENCOMPASS
Girls, Inc.
Heart of Los Angeles
Salesian Boys & Girls Club
School on Wheels
WriteGirl
WASHINGTON D.C.
Covenant House Washington
Sitar Arts Center
MIAMI
Boys & Girls Clubs of Broward County
Communities in Schools of Miami
Cuban American National Council
Hands on Miami
Kids Ecology Corps
CHICAGO
Central States SER – Jobs for Progress
Community Support Services
Erie Neighborhood House
Umoja Student Development Corporation
DALLAS
Boys & Girls Clubs of Greater Dallas
Communities In Schools of Greater Tarrant County
Girls Incorporated of Metropolitan Dallas
Score a Goal in the Classroom
ENVIRONMENTALLY-FOCUSED
In 2007, the NBC Universal Foundation selected one national and two regional environmentally-focused organizations to receive grants to promote environmental education.
Student Conservation Association
New York Restoration Project
Los Angeles Conservation Corps
Please note: The NBCU Foundation does not accept unsolicited proposals. Through ongoing research, organizations that meet the foundation's guidelines are identified and invited to apply for funding.
NBCU Volunteers
NBC Universal Volunteers are dedicated to strengthening the communities in which we live and work. Through active engagement around the country, NBC Universal Volunteers make a significant impact in the areas of education, community development and the environment.
NBC Universal Volunteers makes community involvement easy for employees by hosting, supporting and promoting events around the country, all as a part of the global GE initiative. With roots dating back to 1928, the GE Volunteers Foundation has an enduring tradition of connecting GE people to the needs of the communities in which they live and strengthening GE’s commitment to volunteer efforts around the globe. Over 30,000 employees in more that 50 countries worldwide participate in GE Volunteers.
The More You Know
NBC’s The More You Know is the longest running, most comprehensive network public service campaign in the media landscape. For nearly two decades, the Emmy Award-winning campaign continues to make a difference in communities across the country by raising awareness of important societal issues and motivating viewers to take action. Through its on-air public service announcements and website, The More You Know reaches more than 52 million viewers each week.
This year, The More You Know campaign focuses on Health & Safety and Education. Specific messages emphasize the environment, nutrition and physical activity, anti-prejudice, violence prevention, reading, drinking and driving, smoking, Internet safety, monitoring kids’ television viewing and diversity.
NBC stars participating in this year’s campaign include: Mariska Hargitay and Christopher Meloni (Law & Order: SVU); Noah Gray-Cabey, Greg Grunberg, Ali Larter, Masi Oka, Adrian Pasdar and Sendhil Ramamurthy (Heroes); Tiki Barber, Jerome Bettis and Cris Collinsworth (NBC Sports); Josh Duhamel, Molly Sims and James Lesure (Las Vegas); Jamie Pressly (My Name is Earl); Linda Cardellini (ER); Jesse Martin (Law & Order); Donald Faison and Sarah Chalke (Scrubs); Ann Curry (Today); Jeremy Sisto (Law & Order); Tim Gunn (Tim Gunn’s Guide to Style, Bravo); Maria Celeste (Al Rojo Vivo con Maria Celeste, Telemundo); Jeffrey Donovan (Burn Notice, USA); and Tricia Helfer (Battlestar Galactica, Sci-Fi).
The interactive website, themoreyouknow.com, features new “Share What You Know” message boards for users to exchange information on topics addressed in the PSAs. In addition, the comprehensive website provides in-depth referral information for viewers as well as a general campaign overview, video of all current PSAs and a behind-the-scenes story with clips from talent interviews.
The main objective of the campaign has always been to provide NBC’s viewers with critical information that affects their lives. The More You Know continues to respond to national social problems by becoming part of the solution.
El Poder De Saber
In 2004, Telemundo launched El Poder de Saber (The Power of Knowing) to reinforce its commitment to Hispanics by offering positive messages to improve quality of life. As the name suggests, Telemundo seeks to create awareness about the value of education and the power of being informed about issues that are most relevant to our community. In its fourth year, El Poder De Saber focuses on the problem of dropouts and the causes for which thousands of young Hispanics drop out of school each year.
Telemundo talent participating in this year’s campaign include: Mauricio Islas, Catherine Siachoque, Miguel Varoni, Poncho de Anda, Maria Antonieta Collins, Monica Noguera, and Alejandro Blanco.
As part of the campaign, El Poder de Saber encourages Hispanic youths to continue their education and promotes parental participation in children’s education. For the 2007-2008 campaign, Telemundo has partnered with various educational organizations, including the national office of ASPIRA and its New York chapter.
Discover A Star
The Discover A Star Foundation is Universal Studios Hollywood’s philanthropic division committed to helping the local community by providing grants to deserving organizations whose initiatives target children’s health and well-being and homeless intervention.
Since its inception in 1993, Discover a Star has raised nearly $3 million. Fundraising for the Foundation continues on an annual basis and culminates each September with the company’s most significant fundraising effort: the Charity Golf Classic and Silent Auction.
Beyond Discover A Star, Universal Studios Hollywood strives to foster positive change and impact the community through a variety of programs and in-kind donations. Through “Volunteers on Location,” employees reach out to non-profits by generously donating their time and resources; and through its “Compassion Program,” Universal Studios Hollywood welcomes terminally ill children on a daily basis into the Theme Park for a brief respite from their medical treatments.
United Way
For more than thirty years, the United Way has been a priority for the company - with a goal of raising money to support local communities. The GE Foundation matches a percentage of the employee’s contribution. Last year, GE raised more than $30MM.
In communities across America, United Way improves lives by mobilizing the caring power of their communities. United Way is a partner in change, working with a broad range of people and organizations to identify and resolve pressing community issues. Because of the unique conditions in diverse communities, the issues United Way chapters address are determined locally. Focus areas include: helping children succeed; strengthening and supporting families; promoting self-sufficiency; and building vital and safe neighborhoods.
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