Peter Naylor
Executive Vice President, Digital Media Sales, NBCUniversal
Naylor spearheaded the launch of the Universal Audience Platform, a “first party” online ad network of 21 NBCU owned-and-operated digital properties reaching nearly 60 million unique users each month. He also led the sales efforts of emerging digital platforms such as tandem viewing experiences like “Bravo Talk Bubble,” “Oxygen Live” and “Sunday Night Football Extra,” as well as mobile experiences for each brand on smart phone and tablet platforms.
Prior to his post at NBCUniversal, Naylor headed advertising sales for the iVillage Properties, which was acquired by NBCUniversal in May 2006. At iVillage, he was responsible for overseeing the activities of the iVillage sales team and driving new partnerships and advertising revenue opportunities for the company. Before joining iVillage in April 2002, he served as Vice President of Sales for Terra Lycos.
Previously, Naylor served as Eastern Sales Director for Wired Digital Interactive, an online pioneer of commercial publishing on the Web. He has also held advertising sales positions with Vanity Fair and Spin magazines and at radio stations WSSH in Boston and WSRO in Marlboro, Massachusetts.
Naylor sits on the boards of The Internet Advertising Bureau, The Online Publishers' Association and Healthline. He also serves on the Digital Marketing Board of Governors for dmg world media. In addition, he was a founding board member of 212, a New York interactive media trade association.
He holds a Bachelor of Arts degree in economics and English from Denison University in Ohio. He lives in Summit, New Jersey.
