LOS ANGELES – September 17, 2012 – mun2, the leading bicultural cable network, today announced it will be airing its second annual “Alma Awards All Access” special on Friday September 21 at 6:30pm ET/5:30pm C, prior to NBC’s broadcast of the 2012 NCLR ALMA Awards®. Hosted by mun2 hosts Guad and Crash, the one-and-a-half-hour special will once again offer an insider’s view of the celebrity arrivals, exclusive interviews and will cover this year’s red carpet fashion. mun2 will also re-broadcast NBC’s award show special on Saturday September 22 at 1pm ET/ 2pmC. The NCLR ALMA Awards® pay tribute to the enriching contributions of Latinos in television, film and music.
As part of its Hispanic Heritage Month special programming, mun2 will give an exclusive look at the star-studded arrivals, with unprecedented interviews from the cable network’s red carpet VIP area. Guad and Crash will capture all the action and catch up with today’s hottest Hollywood Latino celebrities, including popular returning ALMA hosts George Lopez and Eva Longoria as well as the night’s presenters America Ferrera, Wilmer Valderama and many more.
NBC will air the initial broadcast of the NCLR ALMA Awards® on Friday September 21 at 8pm ET and mun2 will rebroadcast it on Saturday September 22 at 1pm ET. mun2.tv will debut its original video featuring professional boxer Victor Ortiz and popular radio host La Bronca who will also be catching up with Latino celebs directly from the red carpet. Visit www.mun2.tv/alma for an exclusive celebrity photo gallery.
Telemundo will host the official ALMA Awards website at telemundo.com/almaawards with social media playing an integral role in the star-studded crossover show, managing the fan conversations and curating exclusive content and behind the scenes interviews. Comcast will leverage its cable outlets to both promote and provide the show to viewers via video on demand. Pepsi will return as the show’s Presenting Sponsor.
mun2 (mun-dos) is the lifestyle Hispanic cable network for today’s generation YLA (Young Latino Americans), 18-34. As the leading bicultural network that amplifies the Latino experience, mun2 is culturally relevant and uniquely American. From reality to music, on-air to digital, mun2 creates original content across a multi-screen platform. As the only nationally measured bicultural cable network by Nielsen, mun2 has an increased distribution to 37.5 million households, and is a part of Telemundo Media, a division of NBCUniversal.
The largest national Hispanic civil rights and advocacy organization in the United States—works to improve opportunities for Hispanic Americans. For more information on NCLR, please visit www.nclr.org or follow us on Facebook and Twitter.
Hanna Bolte (818) 622-4088 – Hanna.Bolte@nbcuni.com
Debbie Lazo (818) 622-4066 – Debbie.Lazo@nbcuni.com