The fast-paced entertainment special will showcase exclusive scenes of various series to be delivered across a wide horizon of NBCUniversal media platforms. The program is estimated to be distributed more than 500 times over broadcast, and across a variety of the NBCUniversal family of cable channels as well on digital platforms. The preview also will be made available to the affiliates’ and owned stations’ websites.
“The NBC Primetime Preview Show” will focus on NBC’s new shows for fall 2012, including the broadcast preview/premieres of “The New Normal” (September 11), “Guys with Kids” (preview on September 12 and regular time period premiere on September 26), “Revolution” (September 17) and “Chicago Fire” (October 10). Following additional previews of “Go On” and “Animal Practice” on August 21, “Go On” will premiere in its regular day and time on September 11 while “Animal Practice” makes its regular day and time period debut on September 26.
In addition, NBC’s other fall series premieres include “The Voice” (September 10); “Parenthood” (September 11); “Grimm” (regular day and time period premiere on September 21); “Up All Night,” “The Office” and “Parks and Recreation” on September 20; “Law & Order: Special Victims Unit” on September 26 (two-hour debut); “30 Rock” on October 4; “Whitney” and “Community” on October 19.
The annual Fall program will run from August 18 through September 30 and will be offered to NBC’s 235 television stations (check local listings) as well as a variety of the NBCU family of cable channels, NBC2Go, on-demand and broadband. NBC stations will also make it available on their websites while NBC.com will feature it as well. In addition, the program will be screened on selected American Airlines flights (estimated to be shown on approximately 11,000 flights).
“The NBC Primetime Preview Show” is produced by NBC Custom Content Marketing.
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Lesley Cerwin, NBC Entertainment Publicity, 818/777-2888