LOS ANGELES – May 30, 2012 – Style Media has appointed Alicia Muntzner to the newly created position of Vice President, Advertising Sales for the cable network. In this position, Muntzner will head up Style Media’s first dedicated sales team, leading Style into the 2012-13 Upfront season. Muntzner, who joins Style from USA Network where she served as Director, Advertising Sales, is based in New York, and will report to Susan Malfa, Senior Vice President, Ad Sales for Bravo Media, Oxygen Media, Style Media and Women At NBCU and Salaam Coleman Smith, President, Style Media.
“With a proven tenure within the NBCUniversal family, Alicia’s experience, knowledge and relationships within the ad sales community are integral to this position and Style’s continued success as the fastest growing cable network,” said Malfa.
Muntzner has been part of the NBCUniversal family for more than 17 years, having led the day-to-day New York sales teams at USA Network. While at USA, Muntzner helped to develop key marketing relationships and multiplatform partnerships with blue chip advertisers, driving year-over-year revenue increases for the network’s New York teams. Prior to that, she served as Vice President of Sales Planning for USA Network, a role she held for nearly five years having been promotedfrom Director, Sales Planning & Stewardship. She began her career at NBCUniversal in 1995 as EDI Coordinator prior to joining NBCU she worked on the agency side at Chiat/Day Advertising.
“Since becoming part of NBCUniversal during the Comcast and GE joint venture transaction, Style Media has seen its most successful year yet — both in ratings and in ad revenue,” said Coleman Smith. “As we embark on a rebrand, we are excitedto have Alicia driving Style Media’s first dedicated sales team and look forward to expanding our advertising partnerships under her leadership.”
Muntzner holds a BA in Political Science and French from Grinnell College and a Deuxieme Degree from the University of Strasbourg. She resides in Port Washington, New York with her husband and two children.
About Style Media
Style Media, a global multimedia company that includes Style and myStyle.com, is the destination for women 18-49 with a passion for the best in relatable, inspiring and transformational lifestyle programming. Style currently counts more than 78 million cable and satellite subscribers and is the fastest growing women’s network in the U.S. MyStyle.com keeps women up-to-date on all of the latest fashion and beauty news on the web. Style’s popular series include “Tia & Tamera,” “Jerseylicious,” “Giuliana & Bill,” “Glam Fairy” and “Big Rich Texas.” Style is a network of NBCUniversal Entertainment & Digital Networks and Integrated Media, a division of NBCUniversal, one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Follow us on Twitter athttps://twitter.com/StyleNetPR.